Cardel
10 results
6 min read
As an email list grows, sending every message to everyone becomes less useful. A beginner tutorial may not serve advanced practitioners. A local event notice may not help readers…
7 min read
A large follower count can create reach, credibility, and opportunity. It does not mean you own the relationship. The platform controls the account environment, the feed, the…
6 min read
A YouTube channel is excellent at hosting and distributing video. Your own website is better at explaining how those videos fit together, connecting them to the rest of your work…
8 min read
Search-friendly writing and reader-friendly writing are not opposing goals. Search engines want to return pages that answer people’s questions. Readers want a clear, trustworthy…
6 min read
A consultant website has one central job: help a qualified prospect decide whether a conversation is worth having. It does not need to close a complex engagement without you. It…
9 min read
Choosing where to sell is not simply a website decision. It determines how people discover you, what they see beside your offer, how much control you have over the buying…
6 min read
An HTML sitemap, an XML sitemap, and an RSS feed can all contain links to your work. That similarity makes them easy to confuse. Their jobs, however, are different: one helps…
6 min read
RSS is a simple way for people to follow updates from many websites in one place. A reader adds a site's feed to an RSS app, and new posts appear there when the site publishes…
7 min read
The best website platform for a creator is not the one with the longest feature list. It is the one that supports the business you are building, makes frequent work easy, and…
7 min read
Visitors cannot see most of a website’s engineering, but they feel its consequences immediately. A page appears promptly or leaves them staring at a blank screen. A button stays…
