Is Cardel an alternative to BookBub or Lemon Squeezy?

Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace BookBub or Lemon Squeezy when you want your work, audience, and sales in one place. The feature list on this page shows where BookBub and Lemon Squeezy are marked.

Can I use Cardel with BookBub or Lemon Squeezy?

Yes. Cardel pages can link out to other products, so you can keep BookBub or Lemon Squeezy for what it does best and bring the rest of your work to Cardel.

How much does Cardel cost compared with BookBub and Lemon Squeezy?

You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. BookBub and Lemon Squeezy set their own prices, so check their pricing pages on this page for current plans.

How do I switch from BookBub or Lemon Squeezy to Cardel?

Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.

Compare

BookBubvsLemon Squeezy

BookBub Author Websites builds a book-first site and simple newsletter for authors. Lemon Squeezy is a merchant of record for software and digital goods with tax handled.

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How BookBub and Lemon Squeezy compare

BookBub Author Websites is made for writers who would rather be writing. Import an ebook from Amazon or BookBub and its cover, description, and retailer links fill in, and each book gets its own page that you update in one place. Templates are designed around genres, the Author Bio, Blog, and Contact pages are ready on day one, and a built-in newsletter pulls your book details into every email. Pro adds series pages, a press kit and events, and reader magnets that trade a free download for a signup, and the Free plan has no time limit.

Lemon Squeezy takes the hard parts of selling software off your plate. As merchant of record it handles global tax, fraud, and compliance, while you get hosted checkout, subscriptions, license keys, a storefront, customer email, affiliates, and a clean API. Developers and digital product makers choose it so they can ship instead of file returns.

Where they are different

BookBub

BookBub's book pages send readers to Amazon, Apple Books, and other retailers, with no checkout on the site.
BookBub's newsletter sends 1,000 emails a month on Free and 10,000 on Pro, from a no-reply address on your domain on Pro, and replies go to your personal email.
BookBub's blog has an RSS feed but no comments, and its only automation is a welcome email.
BookBub's Events page lists your appearances.

Lemon Squeezy

Lemon Squeezy is the checkout behind your product.
Lemon Squeezy emails customers.
Lemon Squeezy has no inbox or bookings.

Choose BookBub when your books sell through retailers, you want a polished author site in an afternoon, and a simple monthly newsletter is all the email you need.

Choose Lemon Squeezy when you sell software or digital goods globally and want tax and licensing handled.

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What's on BookBub and Lemon Squeezy

A check means that capability is available. BookBub and Lemon Squeezy are marked only when the offer is comparable, not the same product.

Site and brand

Workspace site
BookBub: Included
Lemon Squeezy: Included
Custom domain
BookBub: Included
Lemon Squeezy: Included
Theme and fonts
BookBub: Included
Lemon Squeezy: Included

Public content

Blog
BookBub: Included
Lemon Squeezy: Not included
Shop pages
BookBub: Included
Lemon Squeezy: Included

Audience and email

Audience
BookBub: Included
Lemon Squeezy: Included
Email templates and From addresses
BookBub: Included
Lemon Squeezy: Included
Marketing emails
BookBub: Included
Lemon Squeezy: Included
Campaign workflows
BookBub: Not included
Lemon Squeezy: Included

Commerce

Shop payments
BookBub: Not included
Lemon Squeezy: Included

Feature comparison for BookBub and Lemon Squeezy
Feature	BookBub	Lemon Squeezy
Site and brand
Workspace site	Included	Included
Custom domain	Included	Included
Theme and fonts	Included	Included
Public content
Blog	Included	Not included
Shop pages	Included	Included
Audience and email
Audience	Included	Included
Email templates and From addresses	Included	Included
Marketing emails	Included	Included
Campaign workflows	Not included	Included
Commerce
Shop payments	Not included	Included

* Note: This table does not capture every feature of BookBub or Lemon Squeezy, and is not intended as a comprehensive list. We keep this page current, but BookBub or Lemon Squeezy may add or remove features that are not shown here.