Compare
BookBubvs
MailerLite
BookBub Author Websites builds a book-first site and simple newsletter for authors. MailerLite is simple, affordable email with automations, sites, and paid newsletters.
How BookBub and MailerLite compare
BookBub Author Websites is made for writers who would rather be writing. Import an ebook from Amazon or BookBub and its cover, description, and retailer links fill in, and each book gets its own page that you update in one place. Templates are designed around genres, the Author Bio, Blog, and Contact pages are ready on day one, and a built-in newsletter pulls your book details into every email. Pro adds series pages, a press kit and events, and reader magnets that trade a free download for a signup, and the Free plan has no time limit.
MailerLite is the friendly, affordable one. A clean editor, automations, segments, landing pages and simple websites, a blog, forms, paid newsletter subscriptions, digital product sales, and a generous free tier make it a favorite for creators and small teams who want email that just works without a big invoice.
Where they are different
BookBub
- BookBub's book pages send readers to Amazon, Apple Books, and other retailers, with no checkout on the site.
- BookBub's newsletter sends 1,000 emails a month on Free and 10,000 on Pro, from a no-reply address on your domain on Pro, and replies go to your personal email.
- BookBub's blog has an RSS feed but no comments, and its only automation is a welcome email.
- BookBub's Events page lists your appearances.
MailerLite
- MailerLite's sites and blog exist to grow the list.
- MailerLite sends.
- MailerLite sells digital products and subscriptions.
Choose BookBub when your books sell through retailers, you want a polished author site in an afternoon, and a simple monthly newsletter is all the email you need.
Choose MailerLite when you want affordable, simple email with automations and paid newsletters.
Compare features
What's on BookBub and MailerLite
A check means that capability is available. BookBub and MailerLite are marked only when the offer is comparable, not the same product.
Site and brand
- Workspace siteBookBub: IncludedMailerLite: Included
- Custom domainBookBub: IncludedMailerLite: Included
- Theme and fontsBookBub: IncludedMailerLite: Included
Public content
- BlogBookBub: IncludedMailerLite: Included
- Shop pagesBookBub: IncludedMailerLite: Included
Reach and quality
- SEOBookBub: IncludedMailerLite: Included
Audience and email
- AudienceBookBub: IncludedMailerLite: Included
- Email templates and From addressesBookBub: IncludedMailerLite: Included
- Marketing emailsBookBub: IncludedMailerLite: Included
- Campaign workflowsBookBub: Not includedMailerLite: Included
Messaging
- Messaging CenterBookBub: Not includedMailerLite: Included
Commerce
- Shop paymentsBookBub: Not includedMailerLite: Included
Team
- AI AssistantBookBub: Not includedMailerLite: Included
* Note: This table does not capture every feature of BookBub or MailerLite, and is not intended as a comprehensive list. We keep this page current, but BookBub or MailerLite may add or remove features that are not shown here.
BookBub vs MailerLite pricing
Compare plans, prices, and what it costs to get started.
BookBub
Current plans and prices
See what BookBub charges on their pricing page.
MailerLite
Current plans and prices
See what MailerLite charges on their pricing page.
Cardel: An alternative to
BookBub and MailerLite
You don't pay until you publish.
Cardel provides a home for your craft. Share and sell your work, grow your audience, and bring your community together on a site of your own.
Common questions
Is Cardel an alternative to BookBub or MailerLite?
Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace BookBub or MailerLite when you want your work, audience, and sales in one place. The feature list on this page shows where BookBub and MailerLite are marked.
Can I use Cardel with BookBub or MailerLite?
Yes. Cardel pages can link out to other products, so you can keep BookBub or MailerLite for what it does best and bring the rest of your work to Cardel.
How much does Cardel cost compared with BookBub and MailerLite?
You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. BookBub and MailerLite set their own prices, so check their pricing pages on this page for current plans.
How do I switch from BookBub or MailerLite to Cardel?
Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.
Compare Cardel, BookBub, and MailerLite
1 / 4