How Carrd and Kartra compare
Carrd is intentionally small. One-page sites, responsive by default, with forms, embeds, and payment buttons on Pro, for a price that is low. When you need a landing page, a profile, or a coming-soon page today, Carrd could be the right tool.
Kartra is the operator's all-in-one. Checkouts with one-time, recurring, or installment pricing, email and SMS campaigns that react to what a lead does, membership portals for courses, calendars with paid bookings, a helpdesk with tickets and a wiki, and split tests on up to four page versions. If you run offers, sequences, and a member area as one machine and want the analytics to match, Kartra was built for exactly that.
Where they are different
Choose Carrd when one good page is all you need.
Choose Kartra when you sell through checkouts and sequences, deliver inside memberships, and want a helpdesk, affiliates, SMS, and split testing wired to the same lead record.
Compare features
What's on Carrd and Kartra
A check means that capability is available. Carrd and Kartra are marked only when the offer is comparable, not the same product.
Site and brand
- Workspace siteCarrd: IncludedKartra: Included
- Custom domainCarrd: IncludedKartra: Included
- Editor ModeCarrd: IncludedKartra: Included
- Theme and fontsCarrd: IncludedKartra: Included
Public content
- Showcase pagesCarrd: Not includedKartra: Included
- Shop pagesCarrd: Not includedKartra: Included
Reach and quality
- SEOCarrd: IncludedKartra: Included
Audience and email
- Marketing emailsCarrd: Not includedKartra: Included
Messaging
- Built-in chatCarrd: Not includedKartra: Included
- Messaging CenterCarrd: Not includedKartra: Included
Commerce
- Shop paymentsCarrd: Not includedKartra: Included
- Scheduling and bookingsLink to external scheduling available on Starter.Carrd: Not includedKartra: Included
Team
- AI AssistantCarrd: IncludedKartra: Included
* Note: This table does not capture every feature of Carrd or Kartra, and is not intended as a comprehensive list. We keep this page current, but Carrd or Kartra may add or remove features that are not shown here.
Carrd vs Kartra pricing
Compare plans, prices, and what it costs to get started.
Carrd
Current plans and prices
See what Carrd charges on their pricing page.
Kartra
Current plans and prices
See what Kartra charges on their pricing page.
Cardel: An alternative to
Carrd and Kartra
You don't pay until you publish.
Cardel provides a home for your craft. Share and sell your work, grow your audience, and bring your community together on a site of your own.
Common questions
Is Cardel an alternative to Carrd or Kartra?
Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Carrd or Kartra when you want your work, audience, and sales in one place. The feature list on this page shows where Carrd and Kartra are marked.
Can I use Cardel with Carrd or Kartra?
Yes. Cardel pages can link out to other products, so you can keep Carrd or Kartra for what it does best and bring the rest of your work to Cardel.
How much does Cardel cost compared with Carrd and Kartra?
You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Carrd and Kartra set their own prices, so check their pricing pages on this page for current plans.
How do I switch from Carrd or Kartra to Cardel?
Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.