Skip to content

Compare

ClickFunnelsvsWordPress

ClickFunnels is the funnel builder: pages, upsells, email, and courses built for launches. WordPress.com hosts the world's most used publishing software with themes, plugins, and commerce plans.

How ClickFunnels and WordPress compare

ClickFunnels wrote the playbook on the sales funnel, and the 2.0 platform still does that job better than most: unlimited funnels on every plan, one-click upsells and order bumps, Smart Checkout, A/B tests, countdown timers, and templates built by people who sell for a living. Around the funnel it has grown a site and blog, courses, a store, email, automations, a CRM with pipelines, and MessageHub for conversations.

WordPress powers a huge share of the web for good reason. This page compares WordPress.com hosted plans. You get the block editor, thousands of themes, comments and likes, Jetpack newsletters, and on higher plans the full plugin ecosystem and WooCommerce. Nothing else offers this much freedom to extend, and your content is exportable and yours.

Where they are different

ClickFunnels

  • ClickFunnels starts from the offer and works backward to the page.
  • Both give you an inbox.
  • ClickFunnels appointments begin on the Scale plan.

WordPress

  • WordPress extends by plugin: a form plugin, a booking plugin, an email plugin, each with its own settings.
  • WordPress email is Jetpack newsletters or a plugin.
  • WordPress accessibility and SEO depend on your theme and plugins.

Choose ClickFunnels when the offer is the business: you launch funnels, split-test them, stack upsells, sell courses and memberships, and want affiliates and SMS in the same account.

Choose WordPress when you want maximum control, plugins for anything, and the option to self-host.

Compare features

What's on ClickFunnels and WordPress

A check means that capability is available. ClickFunnels and WordPress are marked only when the offer is comparable, not the same product.

Site and brand

  • Workspace site
    ClickFunnels: Included
    WordPress: Included
  • Custom domain
    ClickFunnels: Included
    WordPress: Included
  • Editor Mode
    ClickFunnels: Included
    WordPress: Included
  • Theme and fonts
    ClickFunnels: Included
    WordPress: Included

Public content

  • Blog
    ClickFunnels: Included
    WordPress: Included
  • Reader engagement
    ClickFunnels: Not included
    WordPress: Included
  • Showcase pages
    ClickFunnels: Included
    WordPress: Included
  • Shop pages
    ClickFunnels: Included
    WordPress: Included

Reach and quality

  • SEO
    ClickFunnels: Included
    WordPress: Included

Audience and email

  • Audience
    ClickFunnels: Included
    WordPress: Included
  • Email on your domain
    ClickFunnels: Included
    WordPress: Not included
  • Marketing emails
    ClickFunnels: Included
    WordPress: Included
  • Campaign workflows
    ClickFunnels: Included
    WordPress: Not included

Messaging

  • Built-in chat
    ClickFunnels: Included
    WordPress: Not included
  • Messaging Center
    ClickFunnels: Included
    WordPress: Not included

Commerce

  • Shop payments
    ClickFunnels: Included
    WordPress: Included
  • Orders and fulfillment
    ClickFunnels: Included
    WordPress: Included
  • Scheduling and bookingsLink to external scheduling available on Starter.
    ClickFunnels: Included
    WordPress: Not included

Team

  • Admin users
    ClickFunnels: Included
    WordPress: Included
  • Per-admin permissions
    ClickFunnels: Included
    WordPress: Included
  • AI Assistant
    ClickFunnels: Included
    WordPress: Included

* Note: This table does not capture every feature of ClickFunnels or WordPress, and is not intended as a comprehensive list. We keep this page current, but ClickFunnels or WordPress may add or remove features that are not shown here.

ClickFunnels vs WordPress pricing

Compare plans, prices, and what it costs to get started.

Cardel: An alternative to
ClickFunnels and WordPress

You don't pay until you publish.

Cardel provides a home for your craft. Share and sell your work, grow your audience, and bring your community together on a site of your own.

Common questions

  • Is Cardel an alternative to ClickFunnels or WordPress?

    Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace ClickFunnels or WordPress when you want your work, audience, and sales in one place. The feature list on this page shows where ClickFunnels and WordPress are marked.

  • Can I use Cardel with ClickFunnels or WordPress?

    Yes. Cardel pages can link out to other products, so you can keep ClickFunnels or WordPress for what it does best and bring the rest of your work to Cardel.

  • How much does Cardel cost compared with ClickFunnels and WordPress?

    You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. ClickFunnels and WordPress set their own prices, so check their pricing pages on this page for current plans.

  • How do I switch from ClickFunnels or WordPress to Cardel?

    Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.