Is Cardel an alternative to Flodesk or WordPress?

Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Flodesk or WordPress when you want your work, audience, and sales in one place. The feature list on this page shows where Flodesk and WordPress are marked.

Can I use Cardel with Flodesk or WordPress?

Yes. Cardel pages can link out to other products, so you can keep Flodesk or WordPress for what it does best and bring the rest of your work to Cardel.

How much does Cardel cost compared with Flodesk and WordPress?

You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Flodesk and WordPress set their own prices, so check their pricing pages on this page for current plans.

How do I switch from Flodesk or WordPress to Cardel?

Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.

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FlodeskvsWordPress

Flodesk is design-first email with unlimited sends and workflows, priced by list size. WordPress.com hosts the world's most used publishing software with themes, plugins, and commerce plans.

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How Flodesk and WordPress compare

Flodesk made email marketing pretty and easy to stay in. Gorgeous templates, an editor designers enjoy, workflows, forms and link-in-bio pages, and unlimited sends on every paid plan. Pricing now scales with active subscribers; anyone on the old unlimited plan keeps it. Flodesk Checkout adds simple sales pages. Small brands with taste pick it and stay.

WordPress powers a huge share of the web for good reason. This page compares WordPress.com hosted plans. You get the block editor, thousands of themes, comments and likes, Jetpack newsletters, and on higher plans the full plugin ecosystem and WooCommerce. Nothing else offers this much freedom to extend, and your content is exportable and yours.

Where they are different

Flodesk

Flodesk pages capture leads.
Flodesk sends.
Flodesk Checkout sells a product page.

WordPress

WordPress extends by plugin: a form plugin, a booking plugin, an email plugin, each with its own settings.
WordPress email is Jetpack newsletters or a plugin.
WordPress accessibility and SEO depend on your theme and plugins.

Choose Flodesk when email design is the job and you want unlimited sends on a list-sized plan.

Choose WordPress when you want maximum control, plugins for anything, and the option to self-host.

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What's on Flodesk and WordPress

A check means that capability is available. Flodesk and WordPress are marked only when the offer is comparable, not the same product.

Site and brand

Workspace site
Flodesk: Included
WordPress: Included
Custom domain
Flodesk: Not included
WordPress: Included
Theme and fonts
Flodesk: Included
WordPress: Included

Public content

Blog
Flodesk: Not included
WordPress: Included
Shop pages
Flodesk: Not included
WordPress: Included

Audience and email

Audience
Flodesk: Included
WordPress: Included
Marketing emails
Flodesk: Included
WordPress: Included
Campaign workflows
Flodesk: Included
WordPress: Not included

Commerce

Shop payments
Flodesk: Included
WordPress: Included

Team

Admin users
Flodesk: Included
WordPress: Included
AI Assistant
Flodesk: Included
WordPress: Included

Feature comparison for Flodesk and WordPress
Feature	Flodesk	WordPress
Site and brand
Workspace site	Included	Included
Custom domain	Not included	Included
Theme and fonts	Included	Included
Public content
Blog	Not included	Included
Shop pages	Not included	Included
Audience and email
Audience	Included	Included
Marketing emails	Included	Included
Campaign workflows	Included	Not included
Commerce
Shop payments	Included	Included
Team
Admin users	Included	Included
AI Assistant	Included	Included

* Note: This table does not capture every feature of Flodesk or WordPress, and is not intended as a comprehensive list. We keep this page current, but Flodesk or WordPress may add or remove features that are not shown here.