Is Cardel an alternative to Gumroad or WordPress?

Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Gumroad or WordPress when you want your work, audience, and sales in one place. The feature list on this page shows where Gumroad and WordPress are marked.

Can I use Cardel with Gumroad or WordPress?

Yes. Cardel pages can link out to other products, so you can keep Gumroad or WordPress for what it does best and bring the rest of your work to Cardel.

How much does Cardel cost compared with Gumroad and WordPress?

You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Gumroad and WordPress set their own prices, so check their pricing pages on this page for current plans.

How do I switch from Gumroad or WordPress to Cardel?

Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.

Compare

GumroadvsWordPress

Gumroad sells digital products, memberships, and files with no setup and no monthly fee. WordPress.com hosts the world's most used publishing software with themes, plugins, and commerce plans.

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How Gumroad and WordPress compare

Gumroad is selling without ceremony. Upload a file, set a price, share a link, and Gumroad handles checkout, delivery, VAT, memberships, pay-what-you-want, discount codes, and customer emails, taking a cut only when you sell. For creators who want to sell today and not think about infrastructure, it remains the easy answer.

WordPress powers a huge share of the web for good reason. This page compares WordPress.com hosted plans. You get the block editor, thousands of themes, comments and likes, Jetpack newsletters, and on higher plans the full plugin ecosystem and WooCommerce. Nothing else offers this much freedom to extend, and your content is exportable and yours.

Where they are different

Gumroad

Gumroad is a storefront with a profile.
Gumroad emails customers about products.
Gumroad has no inbox or bookings.

WordPress

WordPress extends by plugin: a form plugin, a booking plugin, an email plugin, each with its own settings.
WordPress email is Jetpack newsletters or a plugin.
WordPress accessibility and SEO depend on your theme and plugins.

Choose Gumroad when you sell downloads or memberships and want zero setup and no monthly fee.

Choose WordPress when you want maximum control, plugins for anything, and the option to self-host.

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What's on Gumroad and WordPress

A check means that capability is available. Gumroad and WordPress are marked only when the offer is comparable, not the same product.

Site and brand

Workspace site
Gumroad: Included
WordPress: Included
Custom domain
Gumroad: Included
WordPress: Included
Theme and fonts
Gumroad: Included
WordPress: Included

Public content

Blog
Gumroad: Not included
WordPress: Included
Reader engagement
Gumroad: Not included
WordPress: Included
Shop pages
Gumroad: Included
WordPress: Included

Audience and email

Audience
Gumroad: Included
WordPress: Included
Marketing emails
Gumroad: Included
WordPress: Included
Campaign workflows
Gumroad: Included
WordPress: Not included

Commerce

Shop payments
Gumroad: Included
WordPress: Included
Orders and fulfillment
Gumroad: Included
WordPress: Included

Team

Admin users
Gumroad: Included
WordPress: Included
AI Assistant
Gumroad: Included
WordPress: Included

Feature comparison for Gumroad and WordPress
Feature	Gumroad	WordPress
Site and brand
Workspace site	Included	Included
Custom domain	Included	Included
Theme and fonts	Included	Included
Public content
Blog	Not included	Included
Reader engagement	Not included	Included
Shop pages	Included	Included
Audience and email
Audience	Included	Included
Marketing emails	Included	Included
Campaign workflows	Included	Not included
Commerce
Shop payments	Included	Included
Orders and fulfillment	Included	Included
Team
Admin users	Included	Included
AI Assistant	Included	Included

* Note: This table does not capture every feature of Gumroad or WordPress, and is not intended as a comprehensive list. We keep this page current, but Gumroad or WordPress may add or remove features that are not shown here.