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KartravsLemon Squeezy

Kartra joins checkout, email automation, memberships, and a helpdesk in one system. Lemon Squeezy is a merchant of record for software and digital goods with tax handled.

How Kartra and Lemon Squeezy compare

Kartra is the operator's all-in-one. Checkouts with one-time, recurring, or installment pricing, email and SMS campaigns that react to what a lead does, membership portals for courses, calendars with paid bookings, a helpdesk with tickets and a wiki, and split tests on up to four page versions. If you run offers, sequences, and a member area as one machine and want the analytics to match, Kartra was built for exactly that.

Lemon Squeezy takes the hard parts of selling software off your plate. As merchant of record it handles global tax, fraud, and compliance, while you get hosted checkout, subscriptions, license keys, a storefront, customer email, affiliates, and a clean API. Developers and digital product makers choose it so they can ship instead of file returns.

Where they are different

Kartra

  • Kartra pages are campaign pages first.
  • Kartra has blog page templates and a WordPress push, not a blog engine.
  • Kartra's helpdesk takes tickets from a forwarded support address on Growth and up.

Lemon Squeezy

  • Lemon Squeezy is the checkout behind your product.
  • Lemon Squeezy emails customers.
  • Lemon Squeezy has no inbox or bookings.

Choose Kartra when you sell through checkouts and sequences, deliver inside memberships, and want a helpdesk, affiliates, SMS, and split testing wired to the same lead record.

Choose Lemon Squeezy when you sell software or digital goods globally and want tax and licensing handled.

Compare features

What's on Kartra and Lemon Squeezy

A check means that capability is available. Kartra and Lemon Squeezy are marked only when the offer is comparable, not the same product.

Site and brand

  • Workspace site
    Kartra: Included
    Lemon Squeezy: Included
  • Custom domain
    Kartra: Included
    Lemon Squeezy: Included
  • Theme and fonts
    Kartra: Included
    Lemon Squeezy: Included

Public content

  • Shop pages
    Kartra: Included
    Lemon Squeezy: Included

Audience and email

  • Audience
    Kartra: Included
    Lemon Squeezy: Included
  • Email templates and From addresses
    Kartra: Included
    Lemon Squeezy: Included
  • Marketing emails
    Kartra: Included
    Lemon Squeezy: Included
  • Campaign workflows
    Kartra: Included
    Lemon Squeezy: Included

Messaging

  • Messaging Center
    Kartra: Included
    Lemon Squeezy: Not included

Commerce

  • Shop payments
    Kartra: Included
    Lemon Squeezy: Included
  • Orders and fulfillment
    Kartra: Included
    Lemon Squeezy: Included
  • Scheduling and bookingsLink to external scheduling available on Starter.
    Kartra: Included
    Lemon Squeezy: Not included

Team

  • Admin users
    Kartra: Included
    Lemon Squeezy: Included
  • Per-admin permissions
    Kartra: Included
    Lemon Squeezy: Included
  • AI Assistant
    Kartra: Included
    Lemon Squeezy: Not included

* Note: This table does not capture every feature of Kartra or Lemon Squeezy, and is not intended as a comprehensive list. We keep this page current, but Kartra or Lemon Squeezy may add or remove features that are not shown here.

Kartra vs Lemon Squeezy pricing

Compare plans, prices, and what it costs to get started.

Cardel: An alternative to
Kartra and Lemon Squeezy

You don't pay until you publish.

Cardel provides a home for your craft. Share and sell your work, grow your audience, and bring your community together on a site of your own.

Common questions

  • Is Cardel an alternative to Kartra or Lemon Squeezy?

    Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Kartra or Lemon Squeezy when you want your work, audience, and sales in one place. The feature list on this page shows where Kartra and Lemon Squeezy are marked.

  • Can I use Cardel with Kartra or Lemon Squeezy?

    Yes. Cardel pages can link out to other products, so you can keep Kartra or Lemon Squeezy for what it does best and bring the rest of your work to Cardel.

  • How much does Cardel cost compared with Kartra and Lemon Squeezy?

    You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Kartra and Lemon Squeezy set their own prices, so check their pricing pages on this page for current plans.

  • How do I switch from Kartra or Lemon Squeezy to Cardel?

    Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.