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KartravsTertulia

Kartra joins checkout, email automation, memberships, and a helpdesk in one system. Tertulia builds an author website from an ISBN, with a list, events, and direct book sales.

How Kartra and Tertulia compare

Kartra is the operator's all-in-one. Checkouts with one-time, recurring, or installment pricing, email and SMS campaigns that react to what a lead does, membership portals for courses, calendars with paid bookings, a helpdesk with tickets and a wiki, and split tests on up to four page versions. If you run offers, sequences, and a member area as one machine and want the analytics to match, Kartra was built for exactly that.

Tertulia for Authors is a website built around the books. Enter an ISBN or ASIN and it imports the covers, descriptions, reviews, and buy links, then adds a blog, an events calendar, and a mailing list. Pro adds direct sales and newsletters. That is real strength. If the site should come from the catalog instead of a blank page, Tertulia is built for exactly that.

Where they are different

Choose Kartra when you sell through checkouts and sequences, deliver inside memberships, and want a helpdesk, affiliates, SMS, and split testing wired to the same lead record.

Choose Tertulia when the center of the work is the book catalog: imported pages, retailer links, events, a reader magnet, and direct ebook, audiobook, print, and merchandise sales with no Tertulia commission.

Compare features

What's on Kartra and Tertulia

A check means that capability is available. Kartra and Tertulia are marked only when the offer is comparable, not the same product.

Site and brand

  • Workspace site
    Kartra: Included
    Tertulia: Included
  • Custom domain
    Kartra: Included
    Tertulia: Included
  • Theme and fonts
    Kartra: Included
    Tertulia: Included

Public content

  • Blog
    Kartra: Not included
    Tertulia: Included
  • Reader engagement
    Kartra: Not included
    Tertulia: Included
  • Showcase pages
    Kartra: Included
    Tertulia: Included
  • Shop pages
    Kartra: Included
    Tertulia: Included

Reach and quality

  • SEO
    Kartra: Included
    Tertulia: Included

Audience and email

  • Audience
    Kartra: Included
    Tertulia: Included
  • Email on your domain
    Kartra: Included
    Tertulia: Not included
  • Marketing emails
    Kartra: Included
    Tertulia: Included
  • Campaign workflows
    Kartra: Included
    Tertulia: Not included

Messaging

  • Built-in chat
    Kartra: Included
    Tertulia: Not included
  • Messaging Center
    Kartra: Included
    Tertulia: Not included

Commerce

  • Shop payments
    Kartra: Included
    Tertulia: Included
  • Orders and fulfillment
    Kartra: Included
    Tertulia: Included
  • Scheduling and bookingsLink to external scheduling available on Starter.
    Kartra: Included
    Tertulia: Not included

Team

  • Admin users
    Kartra: Included
    Tertulia: Not included

* Note: This table does not capture every feature of Kartra or Tertulia, and is not intended as a comprehensive list. We keep this page current, but Kartra or Tertulia may add or remove features that are not shown here.

Kartra vs Tertulia pricing

Compare plans, prices, and what it costs to get started.

  • Kartra

    Current plans and prices

    See what Kartra charges on their pricing page.

  • Tertulia

    Current plans and prices

    See what Tertulia charges on their pricing page.

Cardel: An alternative to
Kartra and Tertulia

You don't pay until you publish.

Cardel provides a home for your craft. Share and sell your work, grow your audience, and bring your community together on a site of your own.

Common questions

  • Is Cardel an alternative to Kartra or Tertulia?

    Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Kartra or Tertulia when you want your work, audience, and sales in one place. The feature list on this page shows where Kartra and Tertulia are marked.

  • Can I use Cardel with Kartra or Tertulia?

    Yes. Cardel pages can link out to other products, so you can keep Kartra or Tertulia for what it does best and bring the rest of your work to Cardel.

  • How much does Cardel cost compared with Kartra and Tertulia?

    You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Kartra and Tertulia set their own prices, so check their pricing pages on this page for current plans.

  • How do I switch from Kartra or Tertulia to Cardel?

    Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.