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KartravsThinkific

Kartra joins checkout, email automation, memberships, and a helpdesk in one system. Thinkific builds courses, communities, and memberships with a site around them.

How Kartra and Thinkific compare

Kartra is the operator's all-in-one. Checkouts with one-time, recurring, or installment pricing, email and SMS campaigns that react to what a lead does, membership portals for courses, calendars with paid bookings, a helpdesk with tickets and a wiki, and split tests on up to four page versions. If you run offers, sequences, and a member area as one machine and want the analytics to match, Kartra was built for exactly that.

Thinkific is a reliable place to build and sell learning. Courses, assessments, certificates, communities, memberships, and a branded mobile app option let a training business grow without moving platforms, and the site builder is good enough that many creators never need another. It is steady, well documented, and built around the student.

Where they are different

Kartra

  • Kartra pages are campaign pages first.
  • Kartra has blog page templates and a WordPress push, not a blog engine.
  • Kartra's helpdesk takes tickets from a forwarded support address on Growth and up.

Thinkific

  • Thinkific pages exist to sell courses.
  • Thinkific broadcasts to students and sends abandoned-cart email.
  • Thinkific books coaching calendars on Start and up.

Choose Kartra when you sell through checkouts and sequences, deliver inside memberships, and want a helpdesk, affiliates, SMS, and split testing wired to the same lead record.

Choose Thinkific when courses, assessments, and student communities are the business.

Compare features

What's on Kartra and Thinkific

A check means that capability is available. Kartra and Thinkific are marked only when the offer is comparable, not the same product.

Site and brand

  • Workspace site
    Kartra: Included
    Thinkific: Included
  • Custom domain
    Kartra: Included
    Thinkific: Included
  • Theme and fonts
    Kartra: Included
    Thinkific: Included

Public content

  • Showcase pages
    Kartra: Included
    Thinkific: Included
  • Shop pages
    Kartra: Included
    Thinkific: Included

Reach and quality

  • SEO
    Kartra: Included
    Thinkific: Included

Audience and email

  • Audience
    Kartra: Included
    Thinkific: Included
  • Marketing emails
    Kartra: Included
    Thinkific: Included
  • Campaign workflows
    Kartra: Included
    Thinkific: Not included

Messaging

  • Messaging Center
    Kartra: Included
    Thinkific: Not included

Commerce

  • Shop payments
    Kartra: Included
    Thinkific: Included
  • Orders and fulfillment
    Kartra: Included
    Thinkific: Included
  • Scheduling and bookingsLink to external scheduling available on Starter.
    Kartra: Included
    Thinkific: Included

Team

  • Admin users
    Kartra: Included
    Thinkific: Included
  • Per-admin permissions
    Kartra: Included
    Thinkific: Included
  • AI Assistant
    Kartra: Included
    Thinkific: Included

* Note: This table does not capture every feature of Kartra or Thinkific, and is not intended as a comprehensive list. We keep this page current, but Kartra or Thinkific may add or remove features that are not shown here.

Kartra vs Thinkific pricing

Compare plans, prices, and what it costs to get started.

  • Kartra

    Current plans and prices

    See what Kartra charges on their pricing page.

  • Thinkific

    Current plans and prices

    See what Thinkific charges on their pricing page.

Cardel: An alternative to
Kartra and Thinkific

You don't pay until you publish.

Cardel provides a home for your craft. Share and sell your work, grow your audience, and bring your community together on a site of your own.

Common questions

  • Is Cardel an alternative to Kartra or Thinkific?

    Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Kartra or Thinkific when you want your work, audience, and sales in one place. The feature list on this page shows where Kartra and Thinkific are marked.

  • Can I use Cardel with Kartra or Thinkific?

    Yes. Cardel pages can link out to other products, so you can keep Kartra or Thinkific for what it does best and bring the rest of your work to Cardel.

  • How much does Cardel cost compared with Kartra and Thinkific?

    You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Kartra and Thinkific set their own prices, so check their pricing pages on this page for current plans.

  • How do I switch from Kartra or Thinkific to Cardel?

    Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.