How Kartra and Wix compare
Kartra is the operator's all-in-one. Checkouts with one-time, recurring, or installment pricing, email and SMS campaigns that react to what a lead does, membership portals for courses, calendars with paid bookings, a helpdesk with tickets and a wiki, and split tests on up to four page versions. If you run offers, sequences, and a member area as one machine and want the analytics to match, Kartra was built for exactly that.
Wix can build almost anything. A free-form editor, hundreds of templates, an app market, Wix Stores, Wix Bookings, Wix Chat, email marketing, and a business inbox make it a full small-business toolkit, and the AI site builder gets you to a first draft fast. For a business that needs breadth and an app for everything, Wix is a safe bet.
Where they are different
Kartra
- Kartra pages are campaign pages first.
- Kartra has blog page templates and a WordPress push, not a blog engine.
- Kartra's helpdesk takes tickets from a forwarded support address on Growth and up.
Wix
- Wix adds features through apps and plan upgrades.
- Wix's inbox gathers chat and forms.
- Wix is designed for any business.
Choose Kartra when you sell through checkouts and sequences, deliver inside memberships, and want a helpdesk, affiliates, SMS, and split testing wired to the same lead record.
Choose Wix when you need breadth: any layout, any app, any business type.
Compare features
What's on Kartra and Wix
A check means that capability is available. Kartra and Wix are marked only when the offer is comparable, not the same product.
Site and brand
- Workspace siteKartra: IncludedWix: Included
- Custom domainKartra: IncludedWix: Included
- Editor ModeKartra: IncludedWix: Included
- Theme and fontsKartra: IncludedWix: Included
Public content
- BlogKartra: Not includedWix: Included
- Reader engagementKartra: Not includedWix: Included
- Showcase pagesKartra: IncludedWix: Included
- Shop pagesKartra: IncludedWix: Included
Reach and quality
- SEOKartra: IncludedWix: Included
Audience and email
- AudienceKartra: IncludedWix: Included
- Email templates and From addressesKartra: IncludedWix: Included
- AI Email Template BuilderKartra: IncludedWix: Included
- Email on your domainKartra: IncludedWix: Not included
- Marketing emailsKartra: IncludedWix: Included
- Campaign workflowsKartra: IncludedWix: Included
Messaging
- Built-in chatKartra: IncludedWix: Included
- Messaging CenterKartra: IncludedWix: Included
Commerce
- Shop paymentsKartra: IncludedWix: Included
- Orders and fulfillmentKartra: IncludedWix: Included
- Scheduling and bookingsLink to external scheduling available on Starter.Kartra: IncludedWix: Included
Team
- Admin usersKartra: IncludedWix: Included
- Per-admin permissionsKartra: IncludedWix: Included
- AI AssistantKartra: IncludedWix: Included
* Note: This table does not capture every feature of Kartra or Wix, and is not intended as a comprehensive list. We keep this page current, but Kartra or Wix may add or remove features that are not shown here.
Kartra vs Wix pricing
Compare plans, prices, and what it costs to get started.
Kartra
Current plans and prices
See what Kartra charges on their pricing page.
Wix
Current plans and prices
See what Wix charges on their pricing page.
Cardel: An alternative to
Kartra and Wix
You don't pay until you publish.
Cardel provides a home for your craft. Share and sell your work, grow your audience, and bring your community together on a site of your own.
Common questions
Is Cardel an alternative to Kartra or Wix?
Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Kartra or Wix when you want your work, audience, and sales in one place. The feature list on this page shows where Kartra and Wix are marked.
Can I use Cardel with Kartra or Wix?
Yes. Cardel pages can link out to other products, so you can keep Kartra or Wix for what it does best and bring the rest of your work to Cardel.
How much does Cardel cost compared with Kartra and Wix?
You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Kartra and Wix set their own prices, so check their pricing pages on this page for current plans.
How do I switch from Kartra or Wix to Cardel?
Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.