CardelvsKit

Kit, formerly ConvertKit, is email marketing made for creators. Forms and landing pages, tags and segments, visual automations, sequences, a Creator Network for recommendations, paid newsletters, and Kit Commerce for digital products give a creator everything the list needs, with a free plan to start. It is thoughtful and built by people who know creators.

Cardel provides a home for your craft. Share and sell your work, grow your audience, and bring your community together on a site of your own. Cardel is not a dedicated email platform; there is no recommendation network, paid newsletter. That being said, Cardel offers email marketing tools to email your audience in bulk, on automated triggers, or in customized email campaigns.

Where they are different

• Kit's landing pages are lead capture. Cardel's site is a home: blog, Showcase, Shop, Videos, Schedule, with SEO and reader comments.

• Kit sends from its infrastructure. Cardel emails from your own domain and receives the replies, with reader chat and forms in the same Messaging Center.

• Kit Commerce sells digital products. Cardel's Shop sells items with orders behind them, and scheduling books time.

Choose Kit when the list is the business and you want the deepest creator-focused email tooling.

Choose Cardel when email is one part of a site, audience, shop or bookings, and inbox living together on your domain.

You are the Forgemaster. Cardel is your forge. What you build is yours.