How Linktree and WordPress compare
Linktree solved a real problem and still does it best. One link in your bio opens a tidy page of links, embeds, a shop, tip jar, and email capture, with analytics on every tap. Millions of creators rely on it because it takes two minutes and simply works.
WordPress powers a huge share of the web for good reason. This page compares WordPress.com hosted plans. You get the block editor, thousands of themes, comments and likes, Jetpack newsletters, and on higher plans the full plugin ecosystem and WooCommerce. Nothing else offers this much freedom to extend, and your content is exportable and yours.
Where they are different
Linktree
- Linktree lives at linktr.ee/you.
- Linktree captures emails and hands them on.
- Linktree's shop is a storefront of links and products.
WordPress
- WordPress extends by plugin: a form plugin, a booking plugin, an email plugin, each with its own settings.
- WordPress email is Jetpack newsletters or a plugin.
- WordPress accessibility and SEO depend on your theme and plugins.
Choose Linktree when you need one link that routes social traffic and nothing more.
Choose WordPress when you want maximum control, plugins for anything, and the option to self-host.
Compare features
What's on Linktree and WordPress
A check means that capability is available. Linktree and WordPress are marked only when the offer is comparable, not the same product.
Site and brand
- Workspace siteLinktree: Not includedWordPress: Included
- Custom domainLinktree: Not includedWordPress: Included
- Theme and fontsLinktree: IncludedWordPress: Included
Public content
- BlogLinktree: Not includedWordPress: Included
- Shop pagesLinktree: IncludedWordPress: Included
Reach and quality
- SEOLinktree: Not includedWordPress: Included
Audience and email
- AudienceLinktree: IncludedWordPress: Included
- Marketing emailsLinktree: Not includedWordPress: Included
Commerce
- Shop paymentsLinktree: IncludedWordPress: Included
Team
- AI AssistantLinktree: IncludedWordPress: Included
* Note: This table does not capture every feature of Linktree or WordPress, and is not intended as a comprehensive list. We keep this page current, but Linktree or WordPress may add or remove features that are not shown here.
Linktree vs WordPress pricing
Compare plans, prices, and what it costs to get started.
Linktree
Current plans and prices
See what Linktree charges on their pricing page.
WordPress
Current plans and prices
See what WordPress charges on their pricing page.
Cardel: An alternative to
Linktree and WordPress
You don't pay until you publish.
Cardel provides a home for your craft. Share and sell your work, grow your audience, and bring your community together on a site of your own.
Common questions
Is Cardel an alternative to Linktree or WordPress?
Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Linktree or WordPress when you want your work, audience, and sales in one place. The feature list on this page shows where Linktree and WordPress are marked.
Can I use Cardel with Linktree or WordPress?
Yes. Cardel pages can link out to other products, so you can keep Linktree or WordPress for what it does best and bring the rest of your work to Cardel.
How much does Cardel cost compared with Linktree and WordPress?
You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Linktree and WordPress set their own prices, so check their pricing pages on this page for current plans.
How do I switch from Linktree or WordPress to Cardel?
Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.
Compare Cardel, Linktree, and WordPress
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