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FourthwallvsKit

Fourthwall runs merch with print on demand, memberships, and a branded site for creators. Kit, formerly ConvertKit, is creator email: forms, automations, paid newsletters, and a network.

How Fourthwall and Kit compare

Fourthwall is the merchandise table a creator always wanted. A branded site with a shop, print-on-demand products with production and shipping handled, digital products, memberships, and integrations with YouTube, Twitch, and TikTok, all with no monthly fee and payouts that make sense. If your audience wants a hoodie with your logo on it, Fourthwall does the rest.

Kit, formerly ConvertKit, is email marketing made for creators. Forms and landing pages, tags and segments, visual automations, sequences, a Creator Network for recommendations, paid newsletters, and Kit Commerce for digital products give a creator everything the list needs, with a free plan to start. It is thoughtful and built by people who know creators.

Where they are different

Fourthwall

  • Fourthwall's site is a store.
  • Fourthwall emails supporters about drops.
  • Fourthwall has no inbox or bookings.

Kit

  • Kit's landing pages are lead capture.
  • Kit sends from its infrastructure.
  • Kit Commerce sells digital products.

Choose Fourthwall when merchandise and memberships for a video audience are the plan and you want fulfillment handled.

Choose Kit when the list is the business and you want the deepest creator-focused email tooling.

Compare features

What's on Fourthwall and Kit

A check means that capability is available. Fourthwall and Kit are marked only when the offer is comparable, not the same product.

Site and brand

  • Workspace site
    Fourthwall: Included
    Kit: Included
  • Custom domain
    Fourthwall: Included
    Kit: Included
  • Theme and fonts
    Fourthwall: Included
    Kit: Included

Public content

  • Showcase pages
    Fourthwall: Included
    Kit: Not included
  • Shop pages
    Fourthwall: Included
    Kit: Not included

Reach and quality

  • SEO
    Fourthwall: Included
    Kit: Included

Audience and email

  • Audience
    Fourthwall: Included
    Kit: Included
  • Marketing emails
    Fourthwall: Included
    Kit: Included
  • Campaign workflows
    Fourthwall: Not included
    Kit: Included

Commerce

  • Shop payments
    Fourthwall: Included
    Kit: Included

Team

  • Admin users
    Fourthwall: Included
    Kit: Included
  • AI Assistant
    Fourthwall: Included
    Kit: Included

* Note: This table does not capture every feature of Fourthwall or Kit, and is not intended as a comprehensive list. We keep this page current, but Fourthwall or Kit may add or remove features that are not shown here.

Fourthwall vs Kit pricing

Compare plans, prices, and what it costs to get started.

  • Fourthwall

    Current plans and prices

    See what Fourthwall charges on their pricing page.

  • Kit

    Current plans and prices

    See what Kit charges on their pricing page.

Cardel: An alternative to
Fourthwall and Kit

You don't pay until you publish.

Cardel provides a home for your craft. Share and sell your work, grow your audience, and bring your community together on a site of your own.

Common questions

  • Is Cardel an alternative to Fourthwall or Kit?

    Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Fourthwall or Kit when you want your work, audience, and sales in one place. The feature list on this page shows where Fourthwall and Kit are marked.

  • Can I use Cardel with Fourthwall or Kit?

    Yes. Cardel pages can link out to other products, so you can keep Fourthwall or Kit for what it does best and bring the rest of your work to Cardel.

  • How much does Cardel cost compared with Fourthwall and Kit?

    You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Fourthwall and Kit set their own prices, so check their pricing pages on this page for current plans.

  • How do I switch from Fourthwall or Kit to Cardel?

    Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.