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FourthwallvsMailchimp

Fourthwall runs merch with print on demand, memberships, and a branded site for creators. Mailchimp is the small-business email standard with templates, automations, and reporting.

How Fourthwall and Mailchimp compare

Fourthwall is the merchandise table a creator always wanted. A branded site with a shop, print-on-demand products with production and shipping handled, digital products, memberships, and integrations with YouTube, Twitch, and TikTok, all with no monthly fee and payouts that make sense. If your audience wants a hoodie with your logo on it, Fourthwall does the rest.

Mailchimp is the name most small businesses say first. Templates, a drag-and-drop editor, segmentation, customer journeys, A/B testing, reporting, forms and landing pages, and integrations with nearly everything make it a dependable marketing hub. The AI tools and Intuit's ecosystem keep it moving.

Where they are different

Fourthwall

  • Fourthwall's site is a store.
  • Fourthwall emails supporters about drops.
  • Fourthwall has no inbox or bookings.

Mailchimp

  • Mailchimp pages capture leads.
  • Mailchimp sends.
  • Mailchimp has no shop or bookings.

Choose Fourthwall when merchandise and memberships for a video audience are the plan and you want fulfillment handled.

Choose Mailchimp when you want a mature email marketing hub with integrations into everything else you use.

Compare features

What's on Fourthwall and Mailchimp

A check means that capability is available. Fourthwall and Mailchimp are marked only when the offer is comparable, not the same product.

Site and brand

  • Workspace site
    Fourthwall: Included
    Mailchimp: Included
  • Custom domain
    Fourthwall: Included
    Mailchimp: Included
  • Theme and fonts
    Fourthwall: Included
    Mailchimp: Included

Public content

  • Shop pages
    Fourthwall: Included
    Mailchimp: Not included

Reach and quality

  • SEO
    Fourthwall: Included
    Mailchimp: Included

Audience and email

  • Audience
    Fourthwall: Included
    Mailchimp: Included
  • Marketing emails
    Fourthwall: Included
    Mailchimp: Included
  • Campaign workflows
    Fourthwall: Not included
    Mailchimp: Included

Commerce

  • Shop payments
    Fourthwall: Included
    Mailchimp: Not included

Team

  • Admin users
    Fourthwall: Included
    Mailchimp: Included
  • Per-admin permissions
    Fourthwall: Included
    Mailchimp: Included
  • AI Assistant
    Fourthwall: Included
    Mailchimp: Included

* Note: This table does not capture every feature of Fourthwall or Mailchimp, and is not intended as a comprehensive list. We keep this page current, but Fourthwall or Mailchimp may add or remove features that are not shown here.

Fourthwall vs Mailchimp pricing

Compare plans, prices, and what it costs to get started.

Cardel: An alternative to
Fourthwall and Mailchimp

You don't pay until you publish.

Cardel provides a home for your craft. Share and sell your work, grow your audience, and bring your community together on a site of your own.

Common questions

  • Is Cardel an alternative to Fourthwall or Mailchimp?

    Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Fourthwall or Mailchimp when you want your work, audience, and sales in one place. The feature list on this page shows where Fourthwall and Mailchimp are marked.

  • Can I use Cardel with Fourthwall or Mailchimp?

    Yes. Cardel pages can link out to other products, so you can keep Fourthwall or Mailchimp for what it does best and bring the rest of your work to Cardel.

  • How much does Cardel cost compared with Fourthwall and Mailchimp?

    You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Fourthwall and Mailchimp set their own prices, so check their pricing pages on this page for current plans.

  • How do I switch from Fourthwall or Mailchimp to Cardel?

    Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.