How Intercom and Kit compare
Intercom is the customer service platform SaaS teams grow into. The Fin AI agent resolves conversations on its own, the inbox gives agents AI copilot help, and help center, product tours, outbound messages, and deep reporting round out a system designed for support at scale. It is expensive and it is excellent.
Kit, formerly ConvertKit, is email marketing made for creators. Forms and landing pages, tags and segments, visual automations, sequences, a Creator Network for recommendations, paid newsletters, and Kit Commerce for digital products give a creator everything the list needs, with a free plan to start. It is thoughtful and built by people who know creators.
Where they are different
Intercom
- Intercom lives inside your product.
- Intercom answers anyone.
- Intercom messages users in-app.
Kit
- Kit's landing pages are lead capture.
- Kit sends from its infrastructure.
- Kit Commerce sells digital products.
Choose Intercom when you run software support at scale and want AI to resolve most of it.
Choose Kit when the list is the business and you want the deepest creator-focused email tooling.
Compare features
What's on Intercom and Kit
A check means that capability is available. Intercom and Kit are marked only when the offer is comparable, not the same product.
Site and brand
- Workspace siteIntercom: Not includedKit: Included
Audience and email
- AudienceIntercom: IncludedKit: Included
- Email on your domainIntercom: IncludedKit: Not included
- Marketing emailsIntercom: IncludedKit: Included
- Campaign workflowsIntercom: IncludedKit: Included
Messaging
- Built-in chatIntercom: IncludedKit: Not included
- Messaging CenterIntercom: IncludedKit: Not included
Commerce
- Shop paymentsIntercom: Not includedKit: Included
Team
- Admin usersIntercom: IncludedKit: Included
- AI AssistantIntercom: IncludedKit: Included
* Note: This table does not capture every feature of Intercom or Kit, and is not intended as a comprehensive list. We keep this page current, but Intercom or Kit may add or remove features that are not shown here.
Intercom vs Kit pricing
Compare plans, prices, and what it costs to get started.
Intercom
Current plans and prices
See what Intercom charges on their pricing page.
Kit
Current plans and prices
See what Kit charges on their pricing page.
Cardel: An alternative to
Intercom and Kit
You don't pay until you publish.
Cardel provides a home for your craft. Share and sell your work, grow your audience, and bring your community together on a site of your own.
Common questions
Is Cardel an alternative to Intercom or Kit?
Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Intercom or Kit when you want your work, audience, and sales in one place. The feature list on this page shows where Intercom and Kit are marked.
Can I use Cardel with Intercom or Kit?
Yes. Cardel pages can link out to other products, so you can keep Intercom or Kit for what it does best and bring the rest of your work to Cardel.
How much does Cardel cost compared with Intercom and Kit?
You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Intercom and Kit set their own prices, so check their pricing pages on this page for current plans.
How do I switch from Intercom or Kit to Cardel?
Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.