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KitvsMailerLite

Kit, formerly ConvertKit, is creator email: forms, automations, paid newsletters, and a network. MailerLite is simple, affordable email with automations, sites, and paid newsletters.

How Kit and MailerLite compare

Kit, formerly ConvertKit, is email marketing made for creators. Forms and landing pages, tags and segments, visual automations, sequences, a Creator Network for recommendations, paid newsletters, and Kit Commerce for digital products give a creator everything the list needs, with a free plan to start. It is thoughtful and built by people who know creators.

MailerLite is the friendly, affordable one. A clean editor, automations, segments, landing pages and simple websites, a blog, forms, paid newsletter subscriptions, digital product sales, and a generous free tier make it a favorite for creators and small teams who want email that just works without a big invoice.

Where they are different

Kit

  • Kit's landing pages are lead capture.
  • Kit sends from its infrastructure.
  • Kit Commerce sells digital products.

MailerLite

  • MailerLite's sites and blog exist to grow the list.
  • MailerLite sends.
  • MailerLite sells digital products and subscriptions.

Choose Kit when the list is the business and you want the deepest creator-focused email tooling.

Choose MailerLite when you want affordable, simple email with automations and paid newsletters.

Compare features

What's on Kit and MailerLite

A check means that capability is available. Kit and MailerLite are marked only when the offer is comparable, not the same product.

Site and brand

  • Workspace site
    Kit: Included
    MailerLite: Included
  • Custom domain
    Kit: Included
    MailerLite: Included
  • Theme and fonts
    Kit: Included
    MailerLite: Included

Public content

  • Blog
    Kit: Not included
    MailerLite: Included
  • Shop pages
    Kit: Not included
    MailerLite: Included

Reach and quality

  • SEO
    Kit: Included
    MailerLite: Included

Audience and email

  • Audience
    Kit: Included
    MailerLite: Included
  • Email templates and From addresses
    Kit: Included
    MailerLite: Included
  • AI Email Template Builder
    Kit: Included
    MailerLite: Included
  • Marketing emails
    Kit: Included
    MailerLite: Included
  • Campaign workflows
    Kit: Included
    MailerLite: Included

Messaging

  • Messaging Center
    Kit: Not included
    MailerLite: Included

Commerce

  • Shop payments
    Kit: Included
    MailerLite: Included

Team

  • Admin users
    Kit: Included
    MailerLite: Included
  • AI Assistant
    Kit: Included
    MailerLite: Included

* Note: This table does not capture every feature of Kit or MailerLite, and is not intended as a comprehensive list. We keep this page current, but Kit or MailerLite may add or remove features that are not shown here.

Kit vs MailerLite pricing

Compare plans, prices, and what it costs to get started.

  • Kit

    Current plans and prices

    See what Kit charges on their pricing page.

  • MailerLite

    Current plans and prices

    See what MailerLite charges on their pricing page.

Cardel: An alternative to
Kit and MailerLite

You don't pay until you publish.

Cardel provides a home for your craft. Share and sell your work, grow your audience, and bring your community together on a site of your own.

Common questions

  • Is Cardel an alternative to Kit or MailerLite?

    Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Kit or MailerLite when you want your work, audience, and sales in one place. The feature list on this page shows where Kit and MailerLite are marked.

  • Can I use Cardel with Kit or MailerLite?

    Yes. Cardel pages can link out to other products, so you can keep Kit or MailerLite for what it does best and bring the rest of your work to Cardel.

  • How much does Cardel cost compared with Kit and MailerLite?

    You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Kit and MailerLite set their own prices, so check their pricing pages on this page for current plans.

  • How do I switch from Kit or MailerLite to Cardel?

    Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.