How Kit and Memberful compare
Kit, formerly ConvertKit, is email marketing made for creators. Forms and landing pages, tags and segments, visual automations, sequences, a Creator Network for recommendations, paid newsletters, and Kit Commerce for digital products give a creator everything the list needs, with a free plan to start. It is thoughtful and built by people who know creators.
Memberful is a clean way to charge for membership. Stripe billing, plans and gifts, gated WordPress content, Discord and podcast access, member newsletters, and now a landing-page and newsletter builder on your own domain. Publishers who want a paywall without rebuilding their whole site have trusted it for years.
Where they are different
Kit
- Kit's landing pages are lead capture.
- Kit sends from its infrastructure.
- Kit Commerce sells digital products.
Memberful
- Memberful assumes you have a site.
- Memberful bills recurring plans.
- Memberful sends member newsletters.
Choose Kit when the list is the business and you want the deepest creator-focused email tooling.
Choose Memberful when you want a paywall and member billing on a WordPress or custom site you already run.
Compare features
What's on Kit and Memberful
A check means that capability is available. Kit and Memberful are marked only when the offer is comparable, not the same product.
Site and brand
- Workspace siteKit: IncludedMemberful: Included
- Custom domainKit: IncludedMemberful: Included
Audience and email
- AudienceKit: IncludedMemberful: Included
- Marketing emailsKit: IncludedMemberful: Included
- Campaign workflowsKit: IncludedMemberful: Included
Commerce
- Shop paymentsKit: IncludedMemberful: Included
Team
- Admin usersKit: IncludedMemberful: Included
- AI AssistantKit: IncludedMemberful: Not included
* Note: This table does not capture every feature of Kit or Memberful, and is not intended as a comprehensive list. We keep this page current, but Kit or Memberful may add or remove features that are not shown here.
Kit vs Memberful pricing
Compare plans, prices, and what it costs to get started.
Kit
Current plans and prices
See what Kit charges on their pricing page.
Memberful
Current plans and prices
See what Memberful charges on their pricing page.
Cardel: An alternative to
Kit and Memberful
You don't pay until you publish.
Cardel provides a home for your craft. Share and sell your work, grow your audience, and bring your community together on a site of your own.
Common questions
Is Cardel an alternative to Kit or Memberful?
Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Kit or Memberful when you want your work, audience, and sales in one place. The feature list on this page shows where Kit and Memberful are marked.
Can I use Cardel with Kit or Memberful?
Yes. Cardel pages can link out to other products, so you can keep Kit or Memberful for what it does best and bring the rest of your work to Cardel.
How much does Cardel cost compared with Kit and Memberful?
You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Kit and Memberful set their own prices, so check their pricing pages on this page for current plans.
How do I switch from Kit or Memberful to Cardel?
Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.