How Kit and Skool compare
Kit, formerly ConvertKit, is email marketing made for creators. Forms and landing pages, tags and segments, visual automations, sequences, a Creator Network for recommendations, paid newsletters, and Kit Commerce for digital products give a creator everything the list needs, with a free plan to start. It is thoughtful and built by people who know creators.
Skool does one thing with unusual discipline: a paid community with a feed, a classroom, a calendar, and gamification that keeps members coming back. The pricing is plain, the app is quick, and Discovery can send you members you did not have to find yourself. If your work is a group people join and show up to every week, Skool is shaped for that.
Where they are different
Choose Kit when the list is the business and you want the deepest creator-focused email tooling.
Choose Skool when the membership is the product, and a feed, courses, and leaderboards are how you deliver it.
Compare features
What's on Kit and Skool
A check means that capability is available. Kit and Skool are marked only when the offer is comparable, not the same product.
Site and brand
- Workspace siteKit: IncludedSkool: Not included
- Custom domainKit: IncludedSkool: Not included
- Theme and fontsKit: IncludedSkool: Not included
Public content
- Reader engagementKit: Not includedSkool: Included
Reach and quality
- SEOKit: IncludedSkool: Not included
Audience and email
- AudienceKit: IncludedSkool: Not included
- Marketing emailsKit: IncludedSkool: Included
Messaging
- Built-in chatKit: Not includedSkool: Included
Team
- Admin usersKit: IncludedSkool: Included
* Note: This table does not capture every feature of Kit or Skool, and is not intended as a comprehensive list. We keep this page current, but Kit or Skool may add or remove features that are not shown here.
Kit vs Skool pricing
Compare plans, prices, and what it costs to get started.
Kit
Current plans and prices
See what Kit charges on their pricing page.
Skool
Current plans and prices
See what Skool charges on their pricing page.
Cardel: An alternative to
Kit and Skool
You don't pay until you publish.
Cardel provides a home for your craft. Share and sell your work, grow your audience, and bring your community together on a site of your own.
Common questions
Is Cardel an alternative to Kit or Skool?
Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Kit or Skool when you want your work, audience, and sales in one place. The feature list on this page shows where Kit and Skool are marked.
Can I use Cardel with Kit or Skool?
Yes. Cardel pages can link out to other products, so you can keep Kit or Skool for what it does best and bring the rest of your work to Cardel.
How much does Cardel cost compared with Kit and Skool?
You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Kit and Skool set their own prices, so check their pricing pages on this page for current plans.
How do I switch from Kit or Skool to Cardel?
Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.