Is Cardel an alternative to Mailchimp or Tertulia?

Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Mailchimp or Tertulia when you want your work, audience, and sales in one place. The feature list on this page shows where Mailchimp and Tertulia are marked.

Can I use Cardel with Mailchimp or Tertulia?

Yes. Cardel pages can link out to other products, so you can keep Mailchimp or Tertulia for what it does best and bring the rest of your work to Cardel.

How much does Cardel cost compared with Mailchimp and Tertulia?

You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Mailchimp and Tertulia set their own prices, so check their pricing pages on this page for current plans.

How do I switch from Mailchimp or Tertulia to Cardel?

Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.

Compare

MailchimpvsTertulia

Mailchimp is the small-business email standard with templates, automations, and reporting. Tertulia builds an author website from an ISBN, with a list, events, and direct book sales.

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How Mailchimp and Tertulia compare

Mailchimp is the name most small businesses say first. Templates, a drag-and-drop editor, segmentation, customer journeys, A/B testing, reporting, forms and landing pages, and integrations with nearly everything make it a dependable marketing hub. The AI tools and Intuit's ecosystem keep it moving.

Tertulia for Authors is a website built around the books. Enter an ISBN or ASIN and it imports the covers, descriptions, reviews, and buy links, then adds a blog, an events calendar, and a mailing list. Pro adds direct sales and newsletters. That is real strength. If the site should come from the catalog instead of a blank page, Tertulia is built for exactly that.

Where they are different

Choose Mailchimp when you want a mature email marketing hub with integrations into everything else you use.

Choose Tertulia when the center of the work is the book catalog: imported pages, retailer links, events, a reader magnet, and direct ebook, audiobook, print, and merchandise sales with no Tertulia commission.

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What's on Mailchimp and Tertulia

A check means that capability is available. Mailchimp and Tertulia are marked only when the offer is comparable, not the same product.

Site and brand

Workspace site
Mailchimp: Included
Tertulia: Included
Custom domain
Mailchimp: Included
Tertulia: Included
Theme and fonts
Mailchimp: Included
Tertulia: Included

Public content

Blog
Mailchimp: Not included
Tertulia: Included
Shop pages
Mailchimp: Not included
Tertulia: Included

Reach and quality

SEO
Mailchimp: Included
Tertulia: Included

Audience and email

Audience
Mailchimp: Included
Tertulia: Included
Marketing emails
Mailchimp: Included
Tertulia: Included
Campaign workflows
Mailchimp: Included
Tertulia: Not included

Commerce

Shop payments
Mailchimp: Not included
Tertulia: Included

Team

Admin users
Mailchimp: Included
Tertulia: Not included

Feature comparison for Mailchimp and Tertulia
Feature	Mailchimp	Tertulia
Site and brand
Workspace site	Included	Included
Custom domain	Included	Included
Theme and fonts	Included	Included
Public content
Blog	Not included	Included
Shop pages	Not included	Included
Reach and quality
SEO	Included	Included
Audience and email
Audience	Included	Included
Marketing emails	Included	Included
Campaign workflows	Included	Not included
Commerce
Shop payments	Not included	Included
Team
Admin users	Included	Not included

* Note: This table does not capture every feature of Mailchimp or Tertulia, and is not intended as a comprehensive list. We keep this page current, but Mailchimp or Tertulia may add or remove features that are not shown here.