Is Cardel an alternative to Mailchimp or ThriveCart?

Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Mailchimp or ThriveCart when you want your work, audience, and sales in one place. The feature list on this page shows where Mailchimp and ThriveCart are marked.

Can I use Cardel with Mailchimp or ThriveCart?

Yes. Cardel pages can link out to other products, so you can keep Mailchimp or ThriveCart for what it does best and bring the rest of your work to Cardel.

How much does Cardel cost compared with Mailchimp and ThriveCart?

You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Mailchimp and ThriveCart set their own prices, so check their pricing pages on this page for current plans.

How do I switch from Mailchimp or ThriveCart to Cardel?

Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.

Compare

MailchimpvsThriveCart

Mailchimp is the small-business email standard with templates, automations, and reporting. ThriveCart is a lifetime-priced checkout with bumps, upsells, affiliates, and courses.

Compare Pricing Compare Features

How Mailchimp and ThriveCart compare

Mailchimp is the name most small businesses say first. Templates, a drag-and-drop editor, segmentation, customer journeys, A/B testing, reporting, forms and landing pages, and integrations with nearly everything make it a dependable marketing hub. The AI tools and Intuit's ecosystem keep it moving.

ThriveCart is a cart that pays for itself once. A one-time price buys high-converting checkout pages, order bumps, one-click upsells, subscriptions, coupons, affiliate management, and a course platform through ThriveCart Learn. Digital sellers who hate monthly fees and love conversion rates have made it a cult favorite.

Where they are different

Mailchimp

Mailchimp pages capture leads.
Mailchimp sends.
Mailchimp has no shop or bookings.

ThriveCart

ThriveCart is the cart, not the site.
ThriveCart hands buyers to your email tool.
ThriveCart has no inbox or bookings.

Choose Mailchimp when you want a mature email marketing hub with integrations into everything else you use.

Choose ThriveCart when checkout conversion, bumps, and affiliates matter and you want to pay once.

Compare features

What's on Mailchimp and ThriveCart

A check means that capability is available. Mailchimp and ThriveCart are marked only when the offer is comparable, not the same product.

Site and brand

Workspace site
Mailchimp: Included
ThriveCart: Not included
Custom domain
Mailchimp: Included
ThriveCart: Included
Theme and fonts
Mailchimp: Included
ThriveCart: Included

Audience and email

Audience
Mailchimp: Included
ThriveCart: Included
Marketing emails
Mailchimp: Included
ThriveCart: Not included
Campaign workflows
Mailchimp: Included
ThriveCart: Not included

Commerce

Shop payments
Mailchimp: Not included
ThriveCart: Included

Team

Admin users
Mailchimp: Included
ThriveCart: Included
AI Assistant
Mailchimp: Included
ThriveCart: Included

Feature comparison for Mailchimp and ThriveCart
Feature	Mailchimp	ThriveCart
Site and brand
Workspace site	Included	Not included
Custom domain	Included	Included
Theme and fonts	Included	Included
Audience and email
Audience	Included	Included
Marketing emails	Included	Not included
Campaign workflows	Included	Not included
Commerce
Shop payments	Not included	Included
Team
Admin users	Included	Included
AI Assistant	Included	Included

* Note: This table does not capture every feature of Mailchimp or ThriveCart, and is not intended as a comprehensive list. We keep this page current, but Mailchimp or ThriveCart may add or remove features that are not shown here.