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SubstackvsTertulia

Substack is the simplest way to write a newsletter, grow it through its network, and get paid. Tertulia builds an author website from an ISBN, with a list, events, and direct book sales.

How Substack and Tertulia compare

Substack made paid newsletters normal. You write, it sends, and readers can subscribe or pay in one click. The network effects are real: recommendations, Notes, the app, and discovery bring new readers you did not have to find. There is no monthly fee, and for a writer who wants to write rather than run software, that is a gift.

Tertulia for Authors is a website built around the books. Enter an ISBN or ASIN and it imports the covers, descriptions, reviews, and buy links, then adds a blog, an events calendar, and a mailing list. Pro adds direct sales and newsletters. That is real strength. If the site should come from the catalog instead of a blank page, Tertulia is built for exactly that.

Where they are different

Choose Substack when you want to write, get paid, and be discovered with the least possible setup.

Choose Tertulia when the center of the work is the book catalog: imported pages, retailer links, events, a reader magnet, and direct ebook, audiobook, print, and merchandise sales with no Tertulia commission.

Compare features

What's on Substack and Tertulia

A check means that capability is available. Substack and Tertulia are marked only when the offer is comparable, not the same product.

Site and brand

  • Workspace site
    Substack: Included
    Tertulia: Included
  • Custom domain
    Substack: Included
    Tertulia: Included
  • Theme and fonts
    Substack: Included
    Tertulia: Included

Public content

  • Blog
    Substack: Included
    Tertulia: Included
  • Reader engagement
    Substack: Included
    Tertulia: Included
  • Showcase pages
    Substack: Not included
    Tertulia: Included
  • Shop pages
    Substack: Not included
    Tertulia: Included

Reach and quality

  • SEO
    Substack: Included
    Tertulia: Included

Audience and email

  • Audience
    Substack: Included
    Tertulia: Included
  • Marketing emails
    Substack: Included
    Tertulia: Included

Messaging

  • Built-in chat
    Substack: Included
    Tertulia: Not included

Commerce

  • Shop payments
    Substack: Not included
    Tertulia: Included
  • Orders and fulfillment
    Substack: Not included
    Tertulia: Included

Team

  • Admin users
    Substack: Included
    Tertulia: Not included

* Note: This table does not capture every feature of Substack or Tertulia, and is not intended as a comprehensive list. We keep this page current, but Substack or Tertulia may add or remove features that are not shown here.

Substack vs Tertulia pricing

Compare plans, prices, and what it costs to get started.

  • Substack

    Current plans and prices

    See what Substack charges on their pricing page.

  • Tertulia

    Current plans and prices

    See what Tertulia charges on their pricing page.

Cardel: An alternative to
Substack and Tertulia

You don't pay until you publish.

Cardel provides a home for your craft. Share and sell your work, grow your audience, and bring your community together on a site of your own.

Common questions

  • Is Cardel an alternative to Substack or Tertulia?

    Cardel is a home for your craft: a site of your own with a blog, newsletter, shop, community, and one inbox. It can replace Substack or Tertulia when you want your work, audience, and sales in one place. The feature list on this page shows where Substack and Tertulia are marked.

  • Can I use Cardel with Substack or Tertulia?

    Yes. Cardel pages can link out to other products, so you can keep Substack or Tertulia for what it does best and bring the rest of your work to Cardel.

  • How much does Cardel cost compared with Substack and Tertulia?

    You don't pay for Cardel until you publish. Choose Starter, Pro, or Studio when your site goes live. Substack and Tertulia set their own prices, so check their pricing pages on this page for current plans.

  • How do I switch from Substack or Tertulia to Cardel?

    Start with Build Your Site, set up your home, and bring your work over at your own pace. You do not have to move everything on day one.